Franchise Article

As only the third franchisee to join nxo , the UK’s first and only marketing agency franchise, Craig Torrie could be regarded as something of a pioneer.  But with a franchise network growing fast around him and Craig’s own business proving highly successful in its own right, Craig’s pioneering spirit is paying off.

Craig’s background…  

Coming from a proven marketing background including senior marketing roles at GORE®, Adidas (UK) Ltd and Princes/Buitoni Ltd, Craig was seeking an opportunity to go it alone, while still drawing on his marketing expertise and experience.

nxo franchises allow experienced marketing people to set up their own marketing company, with the backing of a national brand and a full array of services available from the nxo Creative Hub in Preston.

What is nxo?

The nxo Strategic Marketing Network has the added benefit of providing links between fellow marketing professionals with a vast array of individual experience.  This unique “knowledge pool” adds value to the nxo offer to franchisees and the franchisees’ offer to clients.

With a full range of tactical marketing communications services delivered through the nxo Creative Hub, nxo franchisees generally take a more strategic lead with delivering services to clients.

Every franchisee is free to determine what their level of input will be into the business.  This could mean acting as an account director or practising consultancy in his or her own area of expertise.  But what the nxo franchise network offers the franchisee is access to expertise that is perhaps outside his or her own area of experience, as well as a sense of belonging to a community of likeminded individuals.

"An Unique Opportunity"

With seven franchises in total now operating across the UK, nxo is looking for new franchisees who are looking for an opportunity to join the Strategic Marketing Network.

Craig says: “nxo has been a great success for me.  Since launching nxo Liverpool in 2005 I have been able to split my work between providing consultancy services directly to clients in sectors where I have a lot of experience and delivering tactical work in conjunction with the nxo Creative Hub.  That ability to provide a genuine end-to-end solution is very attractive to clients."

“Since joining nxo I have been impressed by the quality of all the people within the franchise network, the quality of work produced and response times from the nxo Creative Hub, and by the sense of co-operation that runs throughout the organisation."

“nxo provides a unique opportunity for marketing people to run their own business, on their own terms, while still getting the support of being part of a large organisation.”